Wilderness Collective is an outdoor focused adventure company that is redemptively focus in their interactions with customers. Though they are a for profit business, they focus it around letting their customers relax and enjoy the experience provide and guide discussion that gets them thinking deeply about their purpose. Products they offer include a wilderness magazine and video production services, but the main attraction and product that people use them for are their wilderness trips. These trips are all outdoor and recreation focused, and are hosted for men, co-ed, and father son excursions.

These trips are promised to be life changing getaways, and by reading testimonials paired with their motto “Wilderness makes you better”, it is clear that they have a redemptive impact on the lives of those that they are a part of. Trips are just a few days, but professional staff ranging from cooks to outdoor guides join each trip to make sure that the experience is memorable. Phones are taken at the start of every trip so the members can truly be unplugged and experience the beauty of God’s creation.

Founder Steve Dubbeldam in a presentation to the Praxis Redemptive Imagination Summit says that his team of experts “conclude that God is known first through nature…” and this is a significant factor that defines who Wilderness Collective is and what they are about. Through the years, to make this impact possible they have teamed up with large companies such as Honda, Ford, Lululemon, Ugg, Pelican Cases, and many more. These companies provide them equipment, and in turn Wilderness Collective gets to take employees of the company on trips, impacting their lives as well as producing commercials and testing products for those companies. Through these opportunities and their wildly unique entrepreneurial business practices, Wilderness Collective has had and continues to have a huge redemptive impact in the lives of their customers.

Ryan Putnam

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