Stephanie Lemieux, daughter of arguably the greatest hockey player in history, has created her own mission-based company called Little Moo. Through lots of research and R&D, Stephanie has not only created one of the softest blankets, but also created a huge impact for children in hospitals. Austin’s Playroom Project was started by the Lemieux family when Austin was prematurely born. The family had to stay in the hospital for a very long time making sure Austin stayed healthy. The hardship that this family felt while they were staying in the hospital was immense, and the environment needed a change. Hence, they started Austin’s Playroom Project where kids could play around and take their mind off of the pain and suffering that can go on throughout the hospital.
For Stephanie, this is something that lasted with her and she knew that one day when she was able to take her own entrepreneurial skills to create an impact in the world. Little Moo donates 5% of their annual profits to Austin’s Playroom Project and help the hospitals all over the world create better experiences for their patients. Recently, Stephanie has expanded into other products such as onesies, swimsuits and security blankets to further increase her market and grow her business to have the most impact that it can have.
This company is very incredible to me because of the redemptive aspect to why Stephanie is doing what she is doing. Her own experience with her brother and family being in the hospital was a very difficult experience and she knows that other families all over the world are experiencing this same thing. I am super thankful that I got my own Little Moo blanket because of the amazing quality and the mission that the money is going towards.
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